How to Sell Art Online
Image from page 110 of “Told by Uncle Remus : new stories of the old plantation” (1905)
Image by Internet Archive Book Images
Title: Told by Uncle Remus : new stories of the old plantation
Year: 1905 (1900s)
Authors: Harris, Joel Chandler, 1848-1908 Frost, A. B. (Arthur Burdett), 1851-1928, ill
Subjects: Folklore — United States African Americans
Publisher: New York : Grosset & Dunlap
Contributing Library: New York Public Library
Digitizing Sponsor: MSN
Click here to view book online to see this illustration in context in a browseable online version of this book.
Text Appearing Before Image:
m ol Brer Wolf, an inter dis hestuff de feathers, an start off down de road. Well, suh, ez luck would have it, Brer Rab-bit hatter pass by Brer Fox house, an who shouldbe stannin at de gate wid his walkin-cane inhan, but Brer Fox? Brer Fox, he fetched a bow,wid, Brer Rabbit, whar you gwine? Brer Rab-bit low, Ef I had de win, Brer Fox, I d begwine to mill. Dish yers a tumble load I got, anI dunner how soon I 11 gi out. I aint strongin de back an limber in de knees like I useter be,Brer Fox. You may be holdin yo own, an Ihope you is, but I m on de down grade, dey aintno two wrays bout dat. Wid dat, he sot de bagdown by de side er de road, an wipe his face widhis hankcher. Brer Fox, he come on whar Brer Rabbit wuza-settin at, an ax ef it s corn er wheat. BrerRabbit low dat taint naer one; it s des somestuff dat he gwine ter sell ter de miller. Brer Fox,he want ter know what tis so bad he aint knowwhat ter do, an he up an ax Brer Rabbit pint-edly. Brer Rabbit say he feard ter tell im kaze
Text Appearing After Image:
Brer Rabbit, trhar you gwine? BROTHER RABBIT AND THE CHICKENS 83 de truck what he got in de bag is de onliest wayhe kin make big money. Brer Fox vow he wonrttell nobody, an den Brer Rabbit say dat beinez him an Brer Fox is sech good friens -neighbors, ez you might say – – he dont mintellin im, kaze he know dat atter Brer Fox donepromrnus, he wont breave a word bout it. Denhe say dat de truck what he got in de bag is rootser de Winniannimus grass, anwhen deyer grounup at de mill, dey er wuff nine dollars a poun, Dis make Brer Fox open his eyes. He felt deheft er de bag, he did, an he say dat its mightylight, an he dunner what make Brer Rabbit pantan grunt when taint no heftier dan what it is. Brer Rabbit low dat de bag wouldnt a feltheavy ter him ef he wuz big an strong like BrerFox. Dat kinder talk make Brer Fox feel biggity,an he low dat hell tote de bag ter mill ef BrerRabbit feel like it s too heavy. Brer Rabbit sayhe 11 be mighty much erbleeged, an be glad ferter pay Brer Fox sump
Note About Images
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Affirming, over and over, “I am now creating a successful career (or whatever) in an easy and relaxed manner, in a healthy and positive way” will over time overcome a huge number of your doubts and fears.
I have never sold a painting online, or anything online for that matter, not even a tube of superman toothpaste on eBay. I have very little experience of selling full stop. But as the song goes, there are certain inalienable truths that do not change and the purpose of this article is to remind you, and me of them, and how they relate specifically to how to sell art online. I will keep them short and to the point.
First Inalienable truth, people like to buy things from people they like. To like a person you have to know the person on some level. So placing your art up on a website and carefully centering the prices underneath is not going to sell your work to an online interested party. There are just too many brochure sites up there. People are bombarded with images, constantly.
You need to interest and engage the buyer. You do this in the same way you would in a non-virtual situation – you talk about your work, your inspiration, you talk about you and your story in a genuine manner. If the work speaks to them, they’ll be interested enough to take the potential purchase further, if not, there is nothing lost. But you need to open your mouth, virtually speaking. Which leads to the second truth.
There no such thing as an undiscovered genius. Either online or off-line. It just doesn’t happen. If your waiting for your work to be discovered and the money to start rolling in, let me save you time and tell you now that’s not going to happen. Marketing is a dirty word but someone has got to do it, and that’s your job. The only person who can really sell your work is you, no matter how mono-syllabic you feel your sales pitch to be. You’re the one who created it, only you have the real inside story. You have to share it. Which ties in with the above truth.
Find a way, online, that suits your personality to promote your work. For some its twitter, or for others it could be Face book or blogging. If you’re the mono-syllabic type described above, make a you-tube video of you producing your work and mime. There’s always an avenue, you just have to find the one that best suits your strengths.
Final inalienable truth (for now). If you believe that the internet is chock-a-block full of frustrated artists hawking mediocre work, and you are not going to succeed in the same way they are not succeeding. You are right.
If you believe that the internet is a great opportunity to present your work to a large audience, and that lots of artists are doing it very very successfully and you too are going to be very very successful. You are right.
The problem is you can’t be right on both trains of thought, choose the correct one and move in the right direction.
Jimmy Kelly is an artist and writer from Ireland. He writes extensively on a variety of art related topics on his blog/site http://www.jimmykellyart.com where his artwork can also be viewed.